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Just about all of us who love motorcycles have, at some point, wondered about what it would be like to make a living working in the motorcycle industry in one way or another. But what does it really take? And is it really the road to success and happiness?
In this episode of the Highside/Lowside motorcycle podcast, your hosts Zack and Spurgeon talk to someone who has made the motorcycle business his business. Jeremy LeBreton, founder of AltRider, a Seattle company that makes parts for adventure-touring motorcycles, didn't just get a job in the motorcycle industry. He created one for himself, as well as jobs for others, by starting his own company.
Of course that's never easy or risk-free. Running a small business means facing constant challenges, LaBreton says, and having an idea for a new product is "the easy part." But if you find your niche in the industry, you can succeed as AltRider has been doing now for nearly two decades. Tune in to this episode of HIghside/Lowside to get an insider's look at what it takes to run a business in the motorcycle industry.
Listen to Highside/Lowside
As always, for those who prefer visuals, we’ve got the YouTube link above. But if you're listening to this inside your helmet on your commute and just want the words, the podcast version is available via Spotify, Apple Podcasts, and LibSyn to name a few of your favorite podcasting apps.
