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Common Tread

The exact year is uncertain, but Lance has been riding motorcycles roughly since the earth's crust cooled enough to stop melting the tires. He has worked as a news reporter, writer, editor, and translator (habla español) for almost as long. Now, he's RevZilla's chief word guy, making sure the stories make sense and our lawyer doesn’t receive any notices of libel suits.

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One millionth BMW boxer-engine GS leads to trip down Common Tread memory lane

Jun 22, 2023 Comments 48
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Two motorcycle deaths and ways we can avoid the same fate

Jun 14, 2023 Comments 187
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A perfect Jett Lawrence breaks a nearly 40-year-old motocross record

Jun 11, 2023 Comments 4
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Weekend video: Iván Cervantes rides a Triumph a record 4,000 kilometers in 24 hours

Jun 10, 2023 Comments 9
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Motorcycle sales weakened in March: Just a blip or start of a trend?

May 23, 2023 Comments 35
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Opinion: BMW hires "A-list" Hollywood talent to recycle tired old motorcycle trope

May 17, 2023 Comments 47
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Can Elvis' last Harley-Davidson set an auction record?

May 16, 2023 Comments 26
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BMW museum exhibit celebrates 100 years of BMW Motorrad

May 15, 2023 Comments 34
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